How to speak publisher - B is for Book

'Then you should say what you mean,' the March Hare went on.

'I do,' Alice hastily replied; 'at least--at least I mean what I say--that's the same thing, you know.'

'Not the same thing a bit!' said the Hatter...

You might think 'book' is a rather basic term to include here. But not in publisher-speak. In fact, not in big-wide-world-speak, either.

If you tell someone you are writing a book, they will assume you mean a novel - and probably a novel for adults. That is not the definition of a book, but is a category of book. A book may also be intended for people of other ages, from babies to teenagers. It may be a bunch of lies (fiction) or all true (a non-fiction book). It may be a picture book, an academic text book, a school book, a book of jokes or puzzles or anecdotes, an anthology, a biography, an autobiography, a how-to book, a dictionary, a pop-up book, a coffee-table book, a colouring book.... there are lots of possibilities.

In publisher-speak a book may be any of these and, depending on the rights the publisher wishes to buy or grab, a CD, a Kindle book, a phone app, and the basis of a film, TV series, opera, theme park, set of merchandising or group of plushie toys. OK, the last don't count as the book, but you might find you've lost those when you thought you were selling a book.

The thing to look out for is the bit in the first paragraph where they define your book as 'the Work', thus making the IP (intellectual property) and the paperback or hardback book you are imagining one and the same thing. What do you mean by book? The physical object or the content? The problem is that 'book' is used in both senses and rarely does anyone specify which they mean. B is for Book should go alongside A is for Ambiguity.

How to read a publishing contract (15)

After a very long clause and a very long wait, here is a nice short clause (and no wait at all, as long as you read it immediately rather than rush off to make a cup of coffee).

15. Other Rights

The Author hereby grants to the Publishers exclusive licences for subsidiary rights, excluding film, television and merchandising rights.

exclusive licence = only the publisher is allowed to do any of the following things (so you can't market your own line of knitted characters or jelly bean flavours named after things in your book)

subsidiary rights = rights to produce the work in other formats or produce spin-offs from the work

merchandising rights = the right to sell products badged with your characters or other aspects of your work, even creating a whole brand identity. This can be clothing, food, lunchboxes, stickers, perfume, sticking plasters, condoms.... anything


The clause as worded here is a very bad deal. Don't agree to a rights grab like this. Unless electronic rights are mentioned elsewhere in the contract (in this case, they were in clause 1), have them excluded here. Other subsidiary rights you might like to retain include animation, computer game, and theme park rights. There is a potential for overlap between film, animation, machina and electronic rights, but this clause is just about keeping them all so we don't need to worry about that issue just now.

The real problem with a clause worded like this is that you are granting the publisher all undiscovered rights. There may be highly profitable rights just around the corner using a technology we don't yet imagine. No-one would have predicted iPad application rights ten years ago, for instance. Specify the rights the publisher can have, rather than those you want to keep - all other rights you should retain. Here's my punt for the next 50 years: DNA/genetic engineering rights - using genetic engineering to manufacture real living pets that are versions of the animals or monsters in your book, or to produce living dolls of the characters. These may be soft-tissue living entities with no consciousness (a sort of zombi-ised version) or something more autonomous.

Do as I say, not as I do: this contract was negotiated by my agent, not by me. At the time, I was severely depressed and coping with a very seriously unwell daughter - I wasn't paying attention and just signed. It's also for a very short book (it should come out as a graphic novel later this year). I would not accept this clause normally and would have done a good deal of stropping.

.